3. Goal: From challenger to leader
Excluding 2020, which is under the influence of the epidemic environment, just looking at the export data for the three years 2017-2019, not only the increase in export volume is gratifying, but also significant changes have taken place in the quality structure. For example, as a representative of advanced technology of endoscopic stapler, the electric endoscopic stapler appeared on the list of China Customs export categories in 2018, and it has grown exponentially in 2019. In the list, a little-known company-Jiangsu Fenghe Medical has become the third manufacturer of electric staplers in the international market after Johnson & Johnson and Medtronic, and the first Chinese electric endoscopy to enter the international market. Stapler manufacturer. What kind of background and future goals does Fenghe Medical, commonly known as the "first brand of stun guns", have such a swarm of agents, we still don't know.
However, the analysis found that the introduction of electric stapler products has greatly promoted the international market share of traditional manual staplers. According to statistics from the Dalian Wismar Medical Device Research Center on the customs' full-year export data for 2019, Chinese stapler manufacturers exported to 106 countries and regions in 2019, with a total value of approximately 72.29 million US dollars, an increase of 96% compared with 2018. According to relevant data estimates, Fenghe Medical, the leading endoscopic stapler, has not only achieved a three-fold increase in exports from 2019 year-on-year in 2018, which is much higher than the industry average of 96%, but also gained about 13.8% of the export share in 2019. , The total amount is second only to Pelt and Tianchen, becoming the No. 1 brand of endoscopic staplers in China and the No. 3 brand of all types of staplers in China (including open staplers).
After investigation, it is found that Fenghe Medical's products have a solid market foundation in more than 80 countries in Europe, Latin America, the Middle East, and Asia, and the innovative products that have been continuously launched during the period have been widely used and recognized. With the introduction of the representative one-time all-electric endoscopic stapler that has surpassed international brands in technology within the company, the market demand for cost-effective endoscopic staplers, especially electric endoscopic staplers will be greatly satisfied. While accelerating healthy competition in the stapler industry, this also invisibly promotes the sustainable development of the minimally invasive surgery industry.
Throughout China's more mature medical device integration sub-sectors, such as IVD, imaging diagnosis, cardiovascular and orthopedics, it is not difficult to find the common characteristics of these head companies. First, identify market segments accurately; second, increase investment in technology and R&D; third, rely on and consolidate the domestic market, face ahead and fully internationalize. It is believed that under the guidance of the national strategy of "domestic and international dual circulation", China's endoscopic stapler, a medical device segment, will surely make great progress. More and better innovative products, even intelligent innovative and advanced products, can benefit Patients, on behalf of China's medical equipment "smart" manufacturing, contribute to the shaping of the new world competition pattern.
Surgaid Medical (Xiamen) Co., Ltd
Surgaid Medical (Xiamen) Co., Ltd has been committed to surgical product development ,production and marketing for 10 more years . In particular, minimally invasive surgical products. Minimally invasive surgery is a surgical direction of development. Such as Disposable Laparoscopic Trocar, Linear Cutter Stapler, Circular Stapler, PPH, and so on.
Manufacturing our own Surgical products allows us to have complete control over the design and evolution of our products. We are able to adapt quickly to the constantly evolving healthcare market and offer high quality, single-use, cost-effective solutions that directly compete with global market-leaders.
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